Advertising Copy Writing - ART 110


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ART 110 - Advertising Copy Writing
Presents basic promotional copy writing skills. Includes persuasion, creativity, market-place dynamics and media format. Challenges the student to develop creative thinking styles which takes form in the written word. Prerequisite: ENG 111.
Lecture 2 hours per week.
2 credits
myfuture.vccs.edu  .  101 N. 14th Street, 15th Floor  .  Richmond, VA 23219  .  t. 804-819-4901  .  f. 804-819-4760