Professional Selling for Agribusiness - AGR 232

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AGR 232 - Professional Selling for Agribusiness
Explores sales and marketing careers in the agricultural industry. Analyzes customer's personality profile and needs to formulate an effective value-based sales presentation. Covers psychology of personality styles, buyer motivation, and conflict resolution. Researches agriculture customers and products to make a realistic sales call with actual sales professionals.
3 Lecture, 0 Lab, 3 Credits
3 credits
View AGR 232 Course Content Summary