Promotion - MKT 228 at Virginia Western Community College
Distance Learning
Time of Day
Term
- MKT 228 - Promotion
- Presents an overview of integrated marketing communications through advertising, public relations, personal selling and sales promotion. Focuses on coordinating these activities into an effective campaign to promote sales for a particular product, business, institution or industry.Lecture 3 hours per week.
3 credits
Schedule at Virginia Western Community College
Not scheduled at this time