Consumers, Marketing, and Society - MKT 200
Distance Learning
Time of Day
Term
- MKT 200 - Consumers, Marketing, and Society
- Presents an overview of the marketing system as it applies to the needs and wants of consumers and the purchasing process, along with consideration of the role of government in consumer affairs. Assists the individual in becoming an informed consumer and better business manager through an understanding of rights and obligations in consumer transactions.Lecture 3 hours per week.
3 credits