Principles of Marketing - MKT 100 at Virginia Highlands Community College


         
 
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MKT 100 - Principles of Marketing
Presents principles, methods, and problems involved in marketing to consumers and organizational buyers. Discusses problems and policies connected with distribution and sale of products, pricing, promotion, and buyer motivation. Examines variations of marketing research, legal, social, ethical, e-commerce, and international considerations in marketing.
Lecture 3 hours per week.
3 credits

Schedule at Virginia Highlands Community College

Class # Section Credits Day Time Start Location Mode
50156 MKT 100-01WD 3
       
0:00 a.m.-0:00 a.m.
2024-01-16 Virtual Location WW
This course is part of the Shared Services courses being offered through NOVA. Please contact Sharon Rowe at srowe@vhcc.edu or 276-739-2457 for more information or questions about this course.
Not scheduled
Not scheduled
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