Introduction to Marketing - MKT 201 at Blue Ridge Community College


         
 
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MKT 201 - Introduction to Marketing
Introduces students to the discipline of marketing and the need to create customer value and relationships in the marketplace. Presents an overview of the marketing principles and management strategies, along with the analytical tools used by organizations in the creation of a marketing plan.
Lecture 3 hours. Total 3 hours per week.
3 credits

Schedule at Blue Ridge Community College

Summer 2026 ➜

Live Schedule
Class # Section Credits Day Time Start Location Mode
71742 MKT 201-BC1 3
       
0:00 a.m.-0:00 a.m.
 2026-06-08 Virtual Distance Learning WW
72292 MKT 201-O01B 3
       
0:00 a.m.-0:00 a.m.
 2026-05-18 Virtual Distance Learning WW
Session: 10-Week 1 / This class has no scheduled meeting times. It will be conducted online, requiring students to have reliable and daily access to a computer and Internet service. Please log into your Canvas course on the first day of the class.
This course is delivered through our Shared Services Distance Learning by Blue Ridge Community College. If you have any questions, please contact Ginger McDaniel at mcdanielg@brcc.edu

Fall 2026 ➜

Live Schedule
Not scheduled
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