Introduction to Marketing - MKT 201 at Virginia Peninsula Community College


         
 
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MKT 201 - Introduction to Marketing
Introduces students to the discipline of marketing and the need to create customer value and relationships in the marketplace. Presents an overview of the marketing principles and management strategies, along with the analytical tools used by organizations in the creation of a marketing plan.
Lecture 3 hours. Total 3 hours per week.
3 credits

Schedule at Virginia Peninsula Community College

Spring 2025 ➜

Class # Section Credits Day Time Start Location Mode
42415 MKT 201-D01 3
       
0:00 a.m.-0:00 a.m.
 2025-01-13 Virtual Location WW
53424 MKT 201-U01 3
 MTuWThF 
8:00 a.m.-8:50 a.m.
 2025-01-29 Kecoughtan High School P
This section is a dual enrollment course taught in the high school. Permission to register is required. For information about dual enrollment classes in the high school, please contact the guidance department of your high school.
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