Introduction to Marketing - MKT 201 at Rappahannock Community College


         
 
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MKT 201 - Introduction to Marketing
Introduces students to the discipline of marketing and the need to create customer value and relationships in the marketplace. Presents an overview of the marketing principles and management strategies, along with the analytical tools used by organizations in the creation of a marketing plan.
Lecture 3 hours. Total 3 hours per week.
3 credits

Schedule at Rappahannock Community College

Class # Section Credits Day Time Start Location Mode
71829 MKT 201-D80A 3
       
0:00 a.m.-0:00 a.m.
2024-08-26 Virtual Location WW
Please contact sharedservices@rappahannock.edu for enrollment and department consent. Online course offered through shared services. Starts August 26. All shared services courses are closed to enrollment the day the course begins. NO LATE ENROLLMENTS WILL BE ACCEPTED. For more information, please visit https://online.nvcc.edu/ssdl. Class drop date is September 12 and withdraw date is November 4.
This is a digital open course. No textbook purchase required.
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